John Foust

Four words for ad professionals: “Oh yeah? Prove it.”

John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training ...
John Foust

Would you mind showing me around?

One of the most important questions you can ask an advertising client is, “Would you mind showing me around?” Think about it. When you have...
John Foust Advertising

Expectations are like icebergs

John Foust, advertising John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to save time...
John Foust

A strategy for organizing your advertisers’ information

I was talking to Greg, a veteran sales manager “Our sales team knows the importance of asking questions and gathering the right information,” he...

The value of simplicity

John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos...
John Foust Advertising

How to make a good second impression

John Foust John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to...
John Foust Advertising

One way to handle advertisers who resist change

John Foust Advertising John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to save time...

A good idea is worth the wait

When I was a kid and jumped to conclusions about something, my father often said, “Hold your horses, son.” That’s an old saying that...
John Foust

The stock market for ad ideas

John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments...

Show off your successes in marketing, advertising, circulation, and promotion!

The Advertising/Circulation/Promotion division of the Better Newspaper Competition consists of 38 competitive categories, and we want you to flaunt your best ideas for everyone...