John Foust Advertising

One way to handle advertisers who resist change

John Foust Advertising John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to save time...
John Foust Advertising

Multi-tasking = multi-risking

Joseph was talking to me about something he feels is important to the ad staff he manages. “These days, there’s a lot of talk...

Get prospects involved in your presentations

John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos...
John Foust Advertising

Be a better listener and get better reception

John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using...
John Foust Advertising

The power of repetition. The power of repetition. The power of …

John Foust, advertising John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to save time...

Customer satisfaction is key in digital marketing

Customer satisfaction is key in digital marketing By Alison Berstein Bulletin Correspondent “People know what they’re looking for; they just don’t know where to get it...

Tell them why – and sell more

Like some other kids, I learned how to drive before taking the drivers’ education class in high school. My father took me to the...

Solving the puzzle of advertising

We’ve all heard challenges described as puzzles. With that in mind, let’s take a look at a real puzzle and see how it relates...

Meet them where they are

John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to...
John Foust Advertising

The super sales person who wasn’t so super, after all

John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to...