New England Newspaper & Press Association

Geo-targeted content is one of the most effective ways for publishers to drive local search traffic. In this session, David Arkin, founder of David Arkin Consulting, will break down what GEO for SEO means, why it matters for publishers and advertisers, and how to create content that performs. Attendees will leave with clear strategies and examples to help their teams produce stories that rank higher, attract the right audience, and generate revenue.

Join Column for a deep dive into how publishers can confidently comply with evolving public notice regulations and customer standards. This session, led by our VP of Product, will spotlight Column’s most powerful compliance-focused features — including affidavit notarization, adjudication settings, and customizable legal notice templates — built to support both legacy workflows and digital modernization. Whether you’re navigating state law changes or looking to streamline notice operations, this free webinar will equip you with actionable insights and a demo of how Column makes compliance seamless.

Join us for a webinar October 15th at 2 p.m. EST for an interactive webinar tailored for media sales professionals. Learn how to use AI to close more deals, save time, and sell smarter with Ryan Dohrn, the Billion Dollar Sales Coach. In this fast-paced session, you’ll discover 10 AI prompts that will help you:

Write prospecting emails that get responses
Automate repetitive tasks without losing the personal touch
Uncover hidden client opportunities
Research like never before

Whether you’re a seasoned sales pro or new to media sales, this session will give you practical tools to boost your productivity, sharpen your messaging, and increase your revenue.

This webinar is FREE and brought to you by The Digital Media Manager, The Magazine Manager and The Newspaper Manager. Space is limited so don’t wait to register!

Can’t make it live? No problem. Sign up to receive a free video of the live broadcast!

Join Poynter at 1 p.m. Eastern on Thursday, Oct. 16, for a focused 75-minute webinar to learn about climate policy changes. This free training covers using Atlas database tools and resources for tracking federal rollbacks locally. Hear how the Clean Economy Tracker informed reporting on rural communities. Practice hands-on training on a reporting database to get the right data for your stories.

Watch live for an interactive session with Q&A, plus recorded content and resource materials for ongoing reference.

Course offered free of charge thanks to the support of our sponsor, The Joyce Foundation.

We’ll dive into what it really takes for publishers to thrive on the business side—including ad sales, audience development, and back-end operations. This session will highlight a checklist that publishers should work through and what those tools should do to ensure efficiency and effectiveness.

Key Takeaways:

– Tech and tools needed to run a revenue-generating local site
– How shared services (like CMS, billing, analytics) increase focus
– Success stories from TapInto and HNN partners
– Creating replicable business infrastructure for local journalism at scale

Find a home for your opinion pieces with this panel of editors who are eager to hear what you have to say! Join us for this FREE webinar on Oct 17, featuring opinion editors from Bloomberg, Undark, USA Today, and more! Learn insider tips for crafting your pitch and strategies for making it stand out in a crowded inbox.

Speakers:

Corinna Wu, senior editor for opinion & features, Undark
Jhodie-Ann Williams, Bloomberg opinion editor
Louie Villalobos, deputy opinion editor for USA Today

Moderator: Stephanie Griffith, freelance journalist

Speakers:

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  Edward Fitzpatrick

  Edward Fitzpatrick is a Rhode Island-based reporter for the Boston Globe, where he writes about state government and Rhode Island politics. He has won numerous awards from the Rhode Island Press Association for a wide range of stories, from spot news to education coverage to business features and profiles, and received special recognition in 2022 for his innovative and insightful coverage of state and local elections. As the host of the weekly Rhode Island Report podcast, he has interviewed local luminaries, national and state politicians, and other newsmakers. He’s a familiar face at local political debates, where he frequently serves as moderator, and he co-hosts and moderates live events for the Globe as part of “Rhode Island Report Live.” Before coming to the Globe in 2019, he was the director of media and public relations for Roger Williams University. Prior to that, he worked for 16 years at the Providence Journal, including eight years as the political columnist and five years as the courts reporter. He has also worked as a reporter at the Hartford Courant, the Albany Times Union, and was the city editor at the Saratogian. He is a board member of the New England First Amendment Coalition and a former board member of Common cause Rhode Island. He is a graduate of Syracuse University, where he earned a degree in magazine journalism and political science.

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  Megan Hall

  Megan Hall is an award-winning audio journalist and health policy expert. She has spent more than two decades collecting, analyzing and telling stories. As Rhode Island Public Radio’s health care reporter, she created radio features, blog posts, and forums about complicated health topics. She then spent more than five years building, explaining and improving HealthSource RI, Rhode Island’s health insurance exchange. Hall now uses her expertise to turn complicated ideas into everyday language for everyone from neurologists to ecologists. Hall has a bachelor’s degree in urban studies and a master’s degree in public health, both from Brown University. She lives in North Providence with her husband, two daughters and a cranky cat.