MEMBER SPOTLIGHT

Notable accomplishments in the New England newspaper industry

Applause for our WWII Vet, Morley Piper

 
Former Executive Director of NENA, Morley Piper, a D-Day veteran who was in France for the commemoration of the 70th anniversary of the invasion, spoke at a luncheon hosted by ten communities liberated by the Allies. The following is the text of Piper's speech.

My daughter Patricia and granddaughters Audrey and Laura, and I, have the honor this morning to represent the old soldiers of the 29th Infantry Division in expressing our heartfelt appreciation to our French Allies for welcoming us, our families and friends, with such endearing grace and French hospitality to your charming villages and communes for this historic commemoration of the searing battles fought here in WWII in the D-Day invasion of Normandy...

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Important industry news for New England newspapers

Speaker to point way to improved audience metrics

As the 21st century has forged journalism into the Internet age, publications across the news industry have struggled to determine ways to sufficiently monetize online content. At least one expert thinks that there is plenty of money to be made via the Web. “The digital advertising business has grown pretty rapidly,” said Tom Drouillard, chief executive officer, president and managing director of Alliance for Audited Media, which audits the audience reach of news media. “It’s really not that much different than the traditional print side, except we don’t have that assurance right now just yet.”...

Upsides, downsides of in-house, outside Web help

Penny Abernathy says the key to a small newspaper surviving in this new age of journalism is not fighting against, but adapting to, the Internet.

Abernathy, author of “Saving Community Journalism: The Path to Profitability,” will be a featured speaker at the New England Newspaper and Press Association’s Fall Conference Oct. 9 in Natick, Mass.

“Community newspapers, editors and publishers need to understand the world has changed,” Abernathy said. “It’s vitally important they survive, but in order to survive, they’re going to have to adapt.”...

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2014 New England Better Newspaper Competition
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