Calendar Of Events

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Jul
14
Tue
Get Back Some Of Your Lost Revenue
Jul 14 @ 11:00 am – 12:00 pm
Get Back Some Of Your Lost Revenue

In just three months, more than 29,000 newspaper readers and website visitors in all 50 states responded to the Pulse Research #COVID19 Shopping Impact survey. The results are very encouraging for local businesses and, therefore, for newspapers!

Join Sammy Papert for this free webinar as he shares recommendations on how to use this survey to get back some of your revenue and position yourself for post COVID times. He’ll show you how to be CERTAIN in these uncertain times!

Not only will the session be spellbinding and illuminating, but all attendees will receive the current New England data, a User’s Guide and even access to a custom presentation and management platform that will be invaluable in these virtual times.

For those who are interested you’ll also learn how to capture your own or “fresh” data and Pulse is offering complimentary access to Pulse Sales Tools as a way to help the industry, through the end of July.

Please don’t miss this timely session – you WILL find information to immediately use and help your community!

Presented by NENPA University and Sammy Papert, President WORMHOLE.

Jul
16
Thu
Think COVID Flattened Your Classifieds? Think Again.
Jul 16 @ 2:00 pm – 3:00 pm
Think COVID Flattened Your Classifieds? Think Again.

NENPA University Webinar – presented by Online Media Campus and free to NENPA members. Contact Tara Cleary for free registration code at t.cleary@nenpa.com.

In This Webinar…

Newspapers have weathered many challenges, from Craigslist, the Great Recession, now COVID 19. Is there a way to save your Classified revenue? Yes there is a way, but you have to be willing to fight the fight.  Join Janet DeGeorge, President of Classified Executive Training & Consulting for a check list of what must be done to rebuild your classifieds and make them an important part of your newspaper again.

About The Presenter…

Janet DeGeorge first started her newspaper career at the San Jose Mercury News over 20 years ago. She is a graduate of San Jose University with a degree in advertising and marketing and has completed all course work towards a master’s of science in mass communications.
DeGeorge is a former vice president of the Western Classified Advertising Association, a key speaker at regional and national advertising conferences and has produced numerous articles and webinars regarding classified advertising. DeGeorge has been president of Classified Executive Training & Consulting since 2001. She specializes in classified sales training for sales reps and new managers, outbound sales training and the redesigns of print and online products and rate packages to uncover new revenue sources.

Jul
23
Thu
Keeping Up with Digital Trends in 2020
Jul 23 @ 2:00 pm – 3:00 pm
Keeping Up with Digital Trends in 2020

NENPA University Webinar – presented by Online Media Campus and free to NENPA members. Contact Tara Cleary for free registration code at t.cleary@nenpa.com.

In This Webinar…

At the start of this year, Tyson identified 16 trends to watch for in 2020. Now that we’re halfway through a year of dramatic and unexpected events, let’s check in to see how these 16 trends impact the work journalists are doing. We’ll also explore trends that have emerged as a result of the COVID-19 pandemic and seek to understand how they will affect our newsrooms and audiences in the months ahead.

About The Presenter…
Tyson Bird is from Sandpoint, Idaho and studied journalism graphics and entrepreneurial management at Ball State University. Bird currently works for Texas Highway Magazine in Austin, Texas as a digital strategy manager. He creates digital experiences that get audiences excited about travel and tourism in the great state of Texas. Bird loves talking about the many intersections of design, product and our world.
Jul
30
Thu
Covering Business News In These Challenging Times
Jul 30 @ 1:00 pm – 2:00 pm
Covering Business News In These Challenging Times

The coronavirus pandemic is dominating headlines, generating stories on issues touching nearly every aspect of lives. Business lockdowns and restrictions have redefined commerce and reshaped daily routines. Business news from all aspects deserves extra attention during these extraordinary times.

This is also an opportunity to think about expanded business coverage during ordinary times. Stories about employers and employees have a big impact on communities. What happens at the workplace might even overshadow a decision of a local governing body. Yet, many newspapers struggle for consistent coverage of employers and employees.

This session offers practical steps to start on a path of substantive coverage, including helping businesspeople understand the importance of reporting the good news as well as the bad news. Developing business news is an important step toward increased advertising revenue as well.

Presented by NENPA University and Jim Pumarlo, Owner Community Newsroom Success Strategies.