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New Member Benefit: Complimentary Subscription to E&P Magazine

NENPA members now have access to another valuable member benefit—a complimentary subscription to E&P Magazine, the news media industry’s leading publication covering the business, innovation, and future of journalism.

As part of NENPA’s ongoing commitment to supporting publishers, editors, journalists, and media professionals across New England, members can receive the award-winning print edition of E&P delivered directly to their mailbox each month at no cost.

Each issue features exclusive interviews with industry leaders, original reporting on the challenges and opportunities facing local news, practical strategies for growing revenue and audiences, technology trends, leadership insights, and in-depth analysis designed specifically for news media professionals.

Whether you’re looking for new ideas to strengthen your newsroom, stay informed on emerging trends, or learn from innovative publishers across the country, E&P provides timely, relevant coverage to help you navigate today’s rapidly evolving media landscape.

Activate your complimentary subscription today at https://eandp.press/NENPA.

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Nolan Page Awarded Bob Wallack Summer Internship Stipend

Nolan Page

The New England Newspaper & Press Association has selected Nolan Page as the recipient of a 2026 Bob Wallack Summer Internship Stipend.

Page, of Tiverton, Rhode Island, recently completed his freshman year at the University of Maryland’s Philip Merrill College of Journalism, where he is double-majoring in journalism and environmental studies and policy.

This summer, Page will join the newsroom at Rhode Island Current for a six-week internship. Before being selected for the position, he spent time shadowing the newsroom during spring break, where he reported on assignments, produced video content, and collaborated with staff reporters on coverage that was later highlighted in States Newsroom’s national Evening Wrap newsletter.

“Nolan impressed our team with the quality of his reporting, professionalism, curiosity, and willingness to take on new challenges,” wrote Rhode Island Current Editor-in-Chief Janine Weisman in her nomination. “We are excited to welcome him for a six-week internship.”

The $500 Bob Wallack Summer Internship Stipend will help support Page’s internship, allowing him to gain valuable newsroom experience while continuing to build the reporting and multimedia skills he has already demonstrated during his first year of college.

The Bob Wallack Summer Internship Stipend honors the late Bob Wallack, a respected New England newspaper executive and longtime advocate for journalism. The stipend helps support aspiring journalists as they gain hands-on newsroom experience, continuing Wallack’s commitment to mentoring the next generation of newspaper professionals.

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Journalism Education Foundation of New England Awards Four $2,500 Scholarships to Future Journalists

The Journalism Education Foundation of New England (JEFNE), the nonprofit foundation of the New England Newspaper & Press Association, has awarded four $2,500 scholarships to aspiring journalists pursuing careers in the profession. The scholarships recognize students who have demonstrated a commitment to journalism and will help support their college education as they prepare for careers in the field.

Each year, the Foundation awards scholarships to high school seniors and college students from across New England who are studying and gaining work experience to prepare for careers in journalism. Through these scholarships, JEFNE strives to support and encourage the next generation of journalists.

The recipients of the 2026 Journalism Education Foundation of New England Scholarships are:

  • Melvin Sanchez – University of Hartford
  • Mikayla Bunnell – University of Connecticut
  • Harshitha Kothapalli – New York University
  • Sanya Nadeem – Brown University (MacGregor Fiske Scholarship recipient)

Each scholarship recipient shared what the award means to them and how it will help them pursue their journalism education:

Melvin Sanchez, attending the University of Hartford

“Receiving this scholarship brings me one step closer to earning my degree in Digital Media and Journalism at the University of Hartford. It will help ease the financial burden of college, allowing me to focus more on developing my skills, gaining hands-on experience, and creating meaningful stories that positively impact my community. I am incredibly grateful for this opportunity and the investment in my future.”

Mikayla Bunnell, attending the University of Connecticut

“This scholarship will allow me to focus less on working and worrying about how to pay for my senior year of college, and more on producing quality journalism for my school newspaper and yearbook. I’ll be able to spend more time searching for and writing good stories to build my portfolio, and I’ll have more time to get even more involved in the UConn journalism community during my final year. I’m so grateful for this award!”

Harshitha Kothapalli, attending New York University

“Next year I will be attending New York University studying Journalism and this scholarship will help allow me to continue my academic career, grow my skills, and broaden my opportunities. I am beyond grateful for JEFNE and the work that they do!”

Sanya Nadeem, attending Brown University (MacGregor Fiske Scholarship recipient)

“Receiving the MacGregor Fiske Scholarship is an incredible honor and encouragement as I prepare to study at Brown University. Throughout high school, I have learned firsthand how thoughtful reporting can uncover overlooked stories, elevate underrepresented perspectives, and strengthen civic engagement. This scholarship will allow me to continue developing my journalism skills in college and deepen my commitment to using storytelling to draw attention to issues that matter and serve the common good. I am so grateful to JEFNE and NENPA for their investment in student journalists and aspiring storytellers!”

The MacGregor Fiske Scholarship honors the late Mac Fiske, a fourth-generation newspaperman who died in 2009 at the age of 75.

About the Journalism Education Foundation of New England

The Journalism Education Foundation of New England encourages and supports high school seniors and college students throughout the six-state region who aspire to pursue careers in journalism.

The JEFNE scholarship is available to New England residents who are high school seniors planning to attend college or current college students studying journalism or a related field.

Member newspapers of the New England Newspaper & Press Association help support the scholarship program by promoting it to readers in their communities.

For more information about the Journalism Education Foundation of New England scholarship program, please contact Linda Conway at l.conway@nenpa.com

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Show Your NENPA Pride With New Member Badges

As we begin a new NENPA membership year, we thought it was the perfect time to introduce a new way for members to showcase their connection to the New England journalism community.

We’ve created two official NENPA Proud Member badges—a rectangular version and a round version—that members are welcome to use on their websites, email signatures, social media profiles, newsletters, marketing materials, and other communications.

Displaying your NENPA membership is an easy way to demonstrate your commitment to professional journalism and let readers, advertisers, community partners, and prospective employees know that your organization is part of a trusted regional association supporting local news across New England. It also helps raise awareness of NENPA and may encourage other news organizations to learn more about the benefits of membership.

In addition to the ready-to-use badges, we’ve also included standalone NENPA logo files for members who would like to create their own custom membership graphic or incorporate the logo into an existing design.

All of the badge and logo files are available for download on the Member Benefits page of the NENPA website, making it easy to add them to your organization’s materials.

If you’d like to take your NENPA pride a step further, be sure to visit the NENPA Merch Shop, where you’ll find apparel, mugs, tote bags, and other merchandise featuring the official Proud Member designs, along with other NENPA and local journalism-themed collections. These designs can be customized to include your own logo.

To celebrate the launch of the Proud Member badges, everything in the shop will be 20% off from July 21–24, making it the perfect time to pick up your favorite NENPA gear while supporting the association’s programs and initiatives.

If your organization isn’t yet a member—or if you know a newsroom that would benefit from joining—there’s still time to become part of NENPA for the new membership year. We invite you to join our growing network, download your new member badges, and proudly display your NENPA membership throughout the year.

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NENPA supports NNA’s effort and encourages membership to add signatures by July 17

The Senate Homeland Security and Governmental Affairs Committee (HSGAC) hearing on USPS reform fell short of expectations for those hoping to see a serious discussion about the future of the nation’s mail system. While committee members raised legitimate concerns about USPS finances and service performance, much of the hearing focused on symptoms rather than the underlying structural challenges facing the Postal Service.

letter to the HSGAC on behalf of USPS customers is now being circulated with the goal of securing signatures from as many individual mailers as possible. It is important that the committee and its leadership understand the breadth of the USPS customer base and the critical role reliable mail service plays for businesses and communities across the country. We believe this letter will help deliver that message, and we encourage all NNA members to add their business names in support before the July 17 at 5:00 PM deadline. You can do so quickly by visiting the link below.

NNA remains committed to working with Congress, USPS leadership, and regulators to advance practical solutions that protect the nation’s mail system and the communities it serves. Community newspapers depend on a Postal Service that provides reliable delivery at affordable rates, and Americans deserve a system that is accountable, accessible, and financially sustainable.

We also encourage newspaper editors to request editorial board meetings with their U.S. Senators during the August Congressional recess to discuss the future of the Postal Service. Topics may include the importance of Universal Service, mail delivery performance, and the need for meaningful oversight by the Postal Regulatory Commission (PRC). These conversations are particularly timely given USPS’s recent request for significant financial relief from Congress and its ongoing financial challenges, which have been temporarily eased by suspending pension contributions for current and future retirees.

At the same time, USPS leadership and some members of the HSGAC majority have discussed proposals that could reduce delivery frequency, close post offices, and limit service in rural communities. NNA believes USPS has a cost problem — not a revenue problem — and that any financial assistance from Congress should be accompanied by stronger regulatory oversight by the PRC.

Meeting with Senators while they are home during the August recess is an excellent opportunity to learn where they stand on these important issues and encourage them to support a Postal Service that remains accountable, affordable, and accessible.

If you would like assistance requesting or preparing for an editorial board meeting, please contact Lisa McGraw at lisa@nna.org.

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Journalism New England Seeks Newsrooms for September Career Lab Cohort

For many local news organizations, the challenge isn’t identifying the stories that need to be told—it’s having enough reporters to tell them. As newsrooms continue to navigate staffing shortages, tight budgets, retirements, and growing community needs, finding and developing new journalism talent has become more important than ever.

Journalism New England’s Career Lab offers one way to help address that challenge.

The organization is now recruiting news organizations interested in participating in its next Career Lab cohort, scheduled to begin in September 2026. The 12-week training program helps local newsrooms develop new community reporters by providing hands-on training, editing, and mentorship at no cost to participating newsrooms.

Rather than asking publishers to find experienced journalists, Career Lab encourages newsrooms to identify someone already connected to their community who has the interest and potential to become a local reporter. It could be a recent graduate, an engaged community member, a freelancer looking to expand their skills, or someone with strong local knowledge and a passion for storytelling. Newsrooms nominate their candidate, and Journalism New England provides the training while tailoring assignments to the newsroom’s coverage priorities.

During the fellowship, Career Lab fellows receive a $300 monthly learning stipend, paid directly by Journalism New England. Journalism New England works closely with participants throughout the program, editing stories to AP style and delivering polished articles ready for publication. Participating news organizations are under no obligation to hire participants after the program concludes, although the program is designed to help build newsroom capacity and create long-term freelance and employment opportunities.

Each participating newsroom designates a liaison who works with Career Lab staff to share story ideas, local events, and reporting priorities. Journalism New England provides ongoing editorial guidance throughout the fellowship, helping participants produce accurate, community-focused reporting while reducing the burden on already stretched newsroom staff.

Career Lab is built around a simple idea: the next great reporter for your newsroom may already be living in your community. By helping local news organizations identify and develop promising new talent, the program expands reporting capacity, strengthens community connections, and helps build the next generation of local journalists.

The next Career Lab cohort is expected to begin in early September 2026, and Journalism New England is currently seeking participating newsrooms from across the region.

Publishers interested in participating can express their interest by completing the online form: https://www.journalismnewengland.org/careerlab#careerlabcontact

For additional information, contact Erin O’Mara at erin@journalismnewengland.org.

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Apply for a Sponsored Opportunity to Attend Radically Rural 2026 by July 26

Journalists interested in strengthening rural news coverage and connecting with innovative community leaders are encouraged to apply for a sponsored opportunity to attend the 2026 Radically Rural Summit in Keene, New Hampshire, on October 6-8.

Thanks to funding from the Knight Foundation and The Lenfest Institute, a select number of journalists will receive complimentary registration to the summit, two nights of lodging, and a travel stipend to participate in Radically Rural’s Community Journalism Track and other summit activities.

Founded in Keene, New Hampshire, Radically Rural is a national movement that brings together rural leaders, innovators, and changemakers from across the country to share ideas, build lasting connections, and strengthen their communities. This year’s summit theme, “Reckoning & Reorienting,” explores how rural communities are responding to today’s most pressing challenges—from housing and affordability to education, funding, and community resilience—while highlighting practical solutions already taking root. Community journalism is central to those conversations, recognizing the vital role local news organizations play in helping communities understand change, foster civic engagement, and build stronger futures.

The summit’s Community Journalism Track offers sessions and discussions designed specifically for journalists serving rural communities, while the broader conference provides opportunities to connect with leaders in arts and culture, agriculture and food systems, health, education, energy, entrepreneurship and local government.

Through the Community Journalism Track and the full summit experience, attendees will have the opportunity to exchange ideas with journalists and community leaders from across the country, explore innovative approaches to serving rural audiences, and return home with new strategies for strengthening both their news organizations and the communities they cover.

Applications for the sponsored journalist program are due July 26.

Learn more and apply:

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We’ve Extended the Fall Awards Deadline Until July 15!

Good news! We heard you.

Between covering breaking news, summer vacations, community events, and everything else that comes with running a newsroom, many of you told us you needed just a little more time to finish your Fall Awards contest entries.

We get it. So we’re giving you that time.

The deadline to enter the 2026 NENPA Fall Awards has been extended to Wednesday, July 15.

If you’ve already submitted your entries, thank you! You’re all set.

If you were racing the clock, consider this your opportunity to take one more look, add that story you almost forgot, nominate a deserving colleague, or finally hit Submit.

As you’re reviewing your entries, don’t forget the awards that recognize the people behind New England’s journalism. In addition to honoring outstanding reporting, photography, editorials, investigative journalism, and overall newsroom excellence, the Fall Awards Program also celebrates the individuals whose leadership and dedication strengthen our profession.

Consider nominating a deserving colleague for these individual awards:

  • AP Sevellon Brown New England Journalist of the Year – Recognizes an individual journalist whose body of work demonstrates exceptional achievement and service to the profession.
  • Bob Wallack Community Journalism Award – Celebrates the accomplishments of someone who, over a sustained period of time, has faithfully served the community for which they are responsible and has played an active, constructive role in contributing to its quality of life.
  • The Cornerstone Award – Recognizes and honors unsung heroes in our news organizations who meaningfully and significantly contribute to the accomplishments of our publications without recognition.
  • New England Journalism Educator of the Year – Honors educators who inspire and prepare the next generation of journalists.

These awards recognize the journalists, educators, and community leaders whose work makes outstanding local journalism possible.

Don’t miss this opportunity to showcase your best work and recognize the people who make it happen. We can’t wait to see your entries.

If you have any questions about the awards or the entry process, please contact info@nenpa.com.

Good luck!

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Deadline Looming: Enter the 2026 Fall Awards by Friday

The deadline to enter the 2026 NENPA Fall Awards has been extended to Wednesday, July 15.

The deadline to enter NENPA’s 2026 Fall Awards Program is Friday, July 10, and there’s still time to submit your best work from the past year.

From recognizing outstanding reporting and investigative journalism to honoring exceptional editorial writing, community journalism, newsroom excellence, and individual achievement, the Fall Awards Program celebrates the work that informs, inspires, and strengthens communities across New England.

Whether you’re entering your publication for New England Newspaper of the Year, submitting your newsroom’s best reporting or photojournalism for the Publick Occurrences Award, nominating an outstanding journalist, editor, educator, or community leader, recognizing excellence in editorial writing or First Amendment advocacy, or entering investigative work for the A-Mark Prizes, now is the time to gather your entries and take one last look at the outstanding work your newsroom produced over the past year.

Eligible work must have been published between June 1, 2025, and May 31, 2026.

Below you’ll find all of the awards currently open for entry. We also encourage you to scroll to the bottom of each award page to explore previous winners and see the outstanding journalism and leadership recognized in past years.

Recognition matters. Don’t miss the opportunity to have your work—and the work of your newsroom and colleagues—recognized. If you have any questions about the awards or the entry process, please contact info@nenpa.com.

Entries are open for these awards:

  • New England Newspaper of the Year – Recognizes overall excellence in newspapers and online news organizations, judged by New England readers.
  • Publick Occurrences Award – Honors the very best reporting and photojournalism produced by NENPA member newspapers each year.
  • Allan B. Rogers Editorial Award – Recognizes distinguished editorial writing that informs public debate and reflects thoughtful leadership.
  • New England First Amendment Award – Honors journalism that advances and protects freedom of information, open government, and First Amendment principles.
  • AP Sevellon Brown New England Journalist of the Year – Recognizes an individual journalist whose body of work demonstrates exceptional achievement and service to the profession.
  • Bob Wallack Community Journalism Award – Celebrates the accomplishments of someone who, over a sustained period of time, has faithfully served the community for which they are responsible and has played an active, constructive role in contributing to its quality of life.
  • The Cornerstone Award – Recognizes and honors unsung heroes in our news organizations who meaningfully and significantly contribute to the accomplishments of our publications without recognition.
  • New England Journalism Educator of the Year – Honors educators who inspire and prepare the next generation of journalists.
  • A-Mark Prizes – Recognize outstanding investigative journalism that uncovers hidden truths, holds power to account, and creates meaningful public impact throughout New England. Entries submitted for the Publick Occurrences Award and the New England First Amendment Award are automatically considered for the A-Mark Prizes, with up to $90,000 in cash awards available across New England—no separate entry or fee is required.

DOWNLOAD 2026 NEWSPAPER AWARDS GUIDELINES

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Newsroom Spotlight: Providence Business News

Providence Business News has spent nearly four decades covering the companies, industries, and leaders driving Rhode Island’s economy. But during NENPA’s visit to the newsroom, it quickly became clear that the publication has become much more than a source of business news.

Today, PBN serves as a convener for the state’s business community—bringing together executives, entrepreneurs, nonprofit leaders, policymakers, and industry experts through reporting, newsletters, research, and one of the most ambitious event programs of any newsroom in New England.

Founded in 1986, the publication celebrates its 40th anniversary this year. While the print edition is now published every other week, PBN operates as a digital-first daily newsroom, producing business news throughout the day and reaching readers through newsletters, digital subscriptions, social media, events, and specialized data products.

Throughout our conversation with Publisher John Layton and Editor Mike Mello, one message surfaced repeatedly: readers aren’t buying ink on paper or pixels on a screen—they’re investing in trusted business journalism. Whether that journalism reaches them through a printed newspaper, a morning newsletter, an industry summit, an audio player (launching soon), or a downloadable database is increasingly a matter of personal preference rather than business strategy.

That philosophy runs through every aspect of Providence Business News. While the newsroom continues to experiment with new revenue streams, emerging technologies, and evolving ways to engage its audience, each initiative is designed to strengthen—not replace—its core mission of delivering indispensable business journalism to Rhode Island’s business community.

📊 Snapshot

Founded: 1986
Location: Providence, Rhode Island
Publication Type: Business publication
Coverage Area: Rhode Island and Southeastern Massachusetts
Ownership: Woodward Communications (employee-owned ESOP)
Publishing Schedule: Daily digital news with a biweekly print edition
Editorial Focus: Business, economic development, government, healthcare, real estate, education, finance, manufacturing, and workforce issues
Staff: Approximately 18 employees across editorial, advertising, events, marketing, and administration

✍️ Editorial Approach

Editor Mike Mello has spent nearly 19 years at Providence Business News, helping guide the publication’s evolution from a print-first business newspaper to the digital-first newsroom it is today while maintaining its commitment to in-depth business journalism.

Although the print publication is produced every other week, Providence Business News considers itself a daily newsroom.

Each morning begins with an editorial meeting focused on breaking news and the day’s coverage, while a second weekly planning meeting looks further ahead at enterprise reporting, special sections, and editorial priorities.

The newsroom combines daily reporting with an editorial calendar that ensures major Rhode Island industries receive consistent attention throughout the year.

“We’re daily news,” Layton explained. “We hit people the minute they get up in the morning with newsletters, report the news throughout the day, and then produce a very forward-looking print publication every two weeks.”

Mello noted that while business remains the publication’s core focus, readers expect broader coverage of issues affecting the state’s economy.

“We cover the intersection of business and every business in government, business in healthcare, business in science,” he said. “We can’t be too narrow in our focus because there’s subscription fatigue.”

That philosophy ensures subscribers can rely on PBN not only for industry-specific reporting, but also for the political, economic, and community developments shaping Rhode Island’s business climate.

✅ What’s Working

Download PBN 2026 Events Calendar

Perhaps the biggest lesson from Providence Business News is that events are not simply an additional revenue stream—they are central to the publication’s mission.

PBN will host 17 events this year, including leadership awards, industry summits, networking programs, and its 40th anniversary celebration. Attendance ranges from about 100 people to nearly 700 for its largest annual event.

“Our events revenue… is equal to our advertising revenue,” Layton said.

But he was quick to point out that revenue isn’t the primary reason they invest so heavily in events.

“Our events are about audience outreach. We’re a convener. We convene people; we bring them together. And that builds buy-in for the publication.”

Rather than producing events simply because they’ve always existed, PBN continually evaluates emerging issues and develops programming around the conversations already happening within Rhode Island’s business community.

“When topics are in the news, then we look to not only write about them and inform, but then see if there’s an opportunity to get people together to discuss as an event.”

If interest declines, events are retired, combined, or reimagined.

For Layton, successful events begin by identifying opportunities that no one else is serving.

“Find the void and start an event because if you’re doing the same event someone else is doing, it’s hard to dethrone them.”

💰 Revenue Model

A recent event, the Best Places To Work RI, celebrated the state’s best employers, who are selected based on extensive employee surveys and feedback reports from Best Companies Group.

Providence Business News has built a diversified business model around three primary revenue pillars:

  • Events
  • Advertising
  • Subscriptions

Advertising extends well beyond traditional print placements to include digital advertising, newsletter sponsorships, sponsored email campaigns, social media, programmatic advertising, and audience targeting.

The publication also produces specialty publications such as its annual Book of Lists, workforce guide, giving guide, and industry reports, many of which generate both editorial value and sponsorship opportunities.

Another important revenue source comes from PBN’s proprietary business database, which powers its data subscription product and allows subscribers to download industry lists while giving advertisers another way to reach highly targeted audiences.

One aspect of PBN’s subscription strategy stood out during NENPA’s visit. Rather than treating print and digital as separate products, the newsroom charges the same annual subscription price regardless of how readers choose to receive the publication.

“It’s the content you’re buying, regardless of the delivery mechanism,” Layton explained.

Subscribers who choose print receive the biweekly newspaper, while digital subscribers gain access to significantly more content, including daily reporting, newsletters, and downloadable business lists from PBN’s extensive database.

For Layton, the focus isn’t on whether readers choose print or digital—it’s on delivering valuable journalism in the format that works best for them.

The publication increasingly views itself as a marketing partner rather than simply a media company.

“Stop talking about yourself and your readership,” PBN Publisher John Layton said when discussing advertising sales. “Talk about the problems they’re facing… They have a problem. I’ve got solutions to that problem.”

🤝 Audience Engagement

The PBN LinkedIn page has over 10,000 followers.

For a business publication, community engagement looks different than it might for a traditional community newspaper.

PBN maintains relationships with readers through daily newsletters, social media, reader polls, annual readership surveys, and twice-yearly business confidence surveys.

LinkedIn has become the publication’s strongest social platform, reflecting the professional audience it serves.

The newsroom also chose to keep comments enabled on stories, believing reader conversations remain an important source of feedback.

“We didn’t want to shut off any connection to readers,” Mello explained while discussing the decision to leave comments open during the pandemic.

Ultimately, however, Layton believes the publication’s strongest audience engagement happens face-to-face.

Events allow readers to meet reporters, editors, business leaders, and one another – strengthening trust in both the publication and the community it serves.

⚙️ Operations & Workflow

Despite producing daily news, newsletters, events, specialty publications, and data products, Providence Business News operates with a relatively small staff.

The newsroom begins every day with a morning editorial meeting before shifting into reporting, editing, newsletter production, event planning, and long-term projects.

Cross-department collaboration is essential.

Editorial, advertising, marketing, and events staff all contribute to the publication’s major initiatives, particularly its events program.

Layton credits the organization’s experienced staff with helping maintain consistency while allowing the team to continually experiment with new ideas.

⚠️ Challenges

Like many news organizations, Providence Business News continues to face staffing and time constraints.

“We don’t have enough people,” Layton said simply.

That reality forces difficult decisions about which initiatives deserve continued investment.

One of the newsroom’s biggest priorities is reaching the next generation of business leaders.

Rather than focusing on print versus digital subscriptions, Layton believes the real challenge is ensuring younger executives recognize the value of quality business journalism regardless of how they consume it.

💡 Innovation

Providence Business News is currently investing significant time in improving efficiency through artificial intelligence.

Rather than replacing journalists, AI is being used to automate administrative work and reduce repetitive tasks.

“We’re never going to replace people with AI,” Layton said. “It’s to augment it and give us more time to do our core mission.”

Current projects include AI-assisted company research for advertising sales, workflow automation, and tools that allow staff to spend more time reporting, writing, and building relationships.

The newsroom is also exploring audio versions of stories and podcasts that extend conversations started during its live events.

🔍 What They’re Exploring

Current initiatives include:

  • Refining the events calendar by continually evaluating which programs provide the greatest value for readers and sponsors
  • Expanding programmatic advertising services
  • Launching audio versions of articles
  • Developing podcasts connected to newsroom events
  • Continuing AI workflow improvements
  • Growing specialty publications and sponsored guides
  • Building new ways to reach audiences beyond traditional subscribers

Rather than simply adding more events, the team continually reviews its programming, combining or retiring events as industries evolve and audience interests change. The goal is to ensure each event remains relevant, valuable, and sustainable.

Throughout each initiative, the focus remains the same: meet readers where they are while continuing to strengthen the publication’s role within Rhode Island’s business community.

💡 Advice & Opportunities for Other Newsrooms

Providence Business News offered several ideas other publishers may find valuable:

Develop events around community needs—not tradition. Successful events begin by identifying gaps in the local market and creating programs readers genuinely need.

Become a business partner. Rather than leading advertising conversations with audience numbers, start by understanding a client’s challenges and offering solutions.

Use technology to create time. AI should help journalists focus on journalism—not replace it.

Be willing to stop doing things. Innovation requires making room for new ideas.

“Don’t let things fail for too long. Fail fast and move on,” Layton advised.

He added another lesson that resonated throughout the visit:

“If you want to do something new… come to those conversations with things you can stop doing.”

🏆 NENPA Recognition

NENPA and other awards are proudly displayed in the conference room during a recent PBN editorial meeting.

Providence Business News has long been recognized as one of New England’s premier business publications, earning consistent honors in NENPA’s Better Newspaper Competition for excellence in reporting, design, and overall journalism.

In the 2025 Better Newspaper Competition, PBN received multiple awards recognizing both its editorial depth and publication quality. The newsroom earned Second Place for General Excellence, along with First Place for Front Page Design for Equity Check and Third Place for Best Website Home Page, reflecting the publication’s strong presentation across both print and digital platforms.

The newsroom also captured several first-place reporting awards, including Health Reporting for Katie Castellani’s Primary Duties, Housing News for Tapping the Private Sector, and Science & Technology Reporting for A Higher Health Care Intelligence. Judges praised the stories for their thorough reporting, balanced sourcing, and thoughtful examination of complex issues affecting Rhode Island’s business community.

PBN’s editorial supplements also received recognition, with its annual Forty Under 40 publication earning First Place for Special Section or Editorial Supplement. Judges called the publication “engaging,” noting its creative design and its ability to celebrate the region’s emerging business leaders while creating a keepsake readers would value for years to come.

Additional awards included Second Place in both Health Reporting (A Cure for the Ills?) and Housing News (Missing the Mark), further demonstrating the newsroom’s depth of expertise in covering some of Rhode Island’s most pressing economic and public policy issues.

For Providence Business News, these awards reflect the newsroom’s continued commitment to producing authoritative business journalism that informs decision-makers, explores complex issues from multiple perspectives, and serves as an indispensable resource for the state’s business community.

🔮 Looking Ahead

Download 2026 PBN Editorial Calendar

As Providence Business News enters its 40th year, the newsroom continues to evolve while remaining focused on serving Rhode Island’s business community.

What stood out most during NENPA’s visit wasn’t simply the number of products PBN produces—it was how intentionally each supports the next.

Reporting informs events.

Events strengthen relationships.

Those relationships support subscriptions, sponsorships, and advertising.

Throughout our conversation, Layton returned to one central idea: readers aren’t buying ink on paper or pixels on a screen—they’re investing in trusted business journalism.

Whether that journalism reaches them through a printed newspaper, a morning newsletter, a live event, an audio player, or a downloadable database is increasingly a matter of personal preference rather than business strategy.

That philosophy allows Providence Business News to continually adapt its delivery methods while keeping its focus firmly on the value of the journalism itself.

For publishers looking to diversify revenue while strengthening audience relationships, PBN offers a compelling example of how journalism, community engagement, and business strategy can work together.

⭐ Best Quote

Publisher John Layton joined Providence Business News in April of 2024 and says the publication’s experienced leadership team helped make the transition seamless while continuing to build on PBN’s successful business model.

“Our events are about audience outreach. We’re a convener. We convene people; we bring them together. And that builds buy-in for the publication.”
John Layton

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