How to reach big audiences available on mobile devices
By Morgan Mapstone,
Bulletin Correspondent
Mobile forms of communication are not going away anytime soon.
So Lee Little’s “Mobile landscape for publishers” presentation at the New England Newspaper...
Relating data to effects on people powers impact of investigative reports
By Morgan Mapstone,
Bulletin Correspondent
Managing time and data correctly is crucial to the success of an investigative story, according to Jenifer McKim, a senior investigative reporter...
Four journalists, 19th century publisher honored with 2018 Yankee Quill awards
Four New England journalists will receive the Yankee Quill award this fall for their career contributions to the betterment of journalism in the six-state...
Hosting sponsored events is the art of a special deal
By Sophie Cannon,
Bulletin Correspondent
'To sell these kinds of ideas, you've got to be thoughtful and creative. You've got to think what (companies) are trying to...
New Hall of Famers urge questioning of authority, persistence vs. adversity
By Bailey Knecht,
Bulletin Correspondent
As the six new members of the New England Newspaper Hall of Fame were inducted Friday, Feb. 24, they all espoused the...
Digital ‘revolution’ stimulates successes at Conn. news firm
By Alex Eng,
Bulletin Correspondent
A company-wide “revolution” in the staff and management approach to digital publishing led to dramatically increased revenue for the parent company of...
Highlights From The 2019 New England Newspaper Convention
This year 600 newspaper professionals turned out for the 2019 New England Newspaper Convention. The two-day event was packed with expert speakers, training sessions,...
Blinder: Newspapers rock, but the wow factor sells ads
By Alison Berstein,
Bulletin Correspondent
'When you do your elevator pitch, the response better be "wow!" The secret to that is benefit-driven. You don't have readership, you...
‘Great Ideas’: Creativity and diversified product lines sell more ads, local publishers...
By Alex Eng,
Bulletin Correspondent
‘We found, as a council, that while we’re rapidly trying to grow our digital franchise, we’re leaving our print franchise in the...