Visual social media posts are no longer a nicety — they are a necessity. Not all teams, though, have the resources to devote to designing and creating social media posts that sing.
Learn how to stop skimmers in their scrolls with visually dynamic social media messaging. During this free hands-on workshop, participants will practice design fundamentals while creating posts from start to finished product. This session is designed for journalists and communicators who don’t regularly produce graphics but find themselves taking on some of that work right now.
This program is a followup to our June program, “Design Hacks: How to create visuals when it’s not usually your job.” You do not have to have attended that program to benefit from this session.
Beth Francesco, the National Press Club Journalism Institute’s senior director, will cover:
– free tools and resources for producing social media graphics;
– design tips for conceptualizing and producing graphics quickly; and
– hands-on, step-by-step examples to walk you through the process.