Personalized outreach, data drive newspapers to improved retention

By Alejandro Serrano, Bulletin Correspondent Mather Economics uses a data-driven churn analysis to help newspapers develop a targeted, effective and efficient retention strategy, according to Matthew Lulay,...

Facebook’s new outreach to news industry includes tools, products, curbs on fake news

By Aneri Pattani, Bulletin Correspondent 'We believe more than anything that your journalism is the founding point for a healthy news ecosystem. We take our role seriously...

Tiptoeing through the minefields inherent at community newspapers

By Gianna Barberia, Bulletin Correspondent “We’ll be sharing our war stories,” Earl Brechlin, editor of the Mount Desert Islander of Bar Harbor, Maine, said to a laughing...

Print, mobile publishing can coexist, complement each other

By Alex Eng, Bulletin Correspondent Mobile publishing tailors its content to the public’s specific information needs and might be the next big trend in local news reporting,...

Caution, not fear, should shape attitudes toward threats of libel suits

By Jacob Sauberman, Bulletin Correspondent ‘There is a culture out there … to put media outlets out of business. The best defense is good reporting.’ —Robert Bertsche, Lawyer Prince...

Students need media literacy and multiple sources of news

By Bailey Knecht, Bulletin Correspondent Educating young journalists about responsibility in media literacy was a key theme of the panel discussion on “Trends and changes in journalism...

Henninger’s cardinal sin of news design: Being dull

By Ryan Grewal, Bulletin Correspondent 'Violate any of my other advice before you be dull. If you're dull, you're signing your own death warrant. You're telling people,...

Data offers powerful tools for local news storytelling

By Alex Eng, Bulletin Correspondent Data journalism is one way for local news organizations to publish deeper and more engaging investigative stories, according to Tyler Dukes, a...

Fact-checking grows in popularity, importance

By Tori Sullivan, Bulletin Correspondent 'Fact-checking is hard. It takes time, but, more critically, no one wants you to do it. It would be easier for politicians...

Changing company culture crucial for Meriden, Conn., Record-Journal’s success

By Alex Eng, Bulletin Correspondent Company-wide changes in approaches to advertising sales, content, and culture led to the success of the Record-Journal of Meriden, Conn., two company...